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Mystery Shopping


One of the problems that companies face is the mismatch between the service actually provided and the specifications defined for that service.

Quality in service provision has become a priority for companies that have a direct physical relation with their clients. Mystery Shopping assesses the compliance of service provision with quality guidelines, allowing organisations to improve client satisfaction. More specifically, it enables organisations to:

  • Improve service levels;
  • Increase their sales;
  • Increase customer loyalty;
  • Improve the image of their brand;
  • Compare results with previous performances;
  • Stimulate business growth;
  • Motivate employees and assess their performance.

Consulmark has developed a software that allows the Mystery Shopping client to monitor the audits undertaken on a daily basis, via a password granting access to the online study. More specifically, the software allows:

  • Setting questionnaire parameters in line with the needs of the Client;
  • Daily update of the data entered;
  • Visualisation of audits undertaken;
  • Consultation of information via graphs.

ASSESSES THE COMPLIANCE OF SERVICE PROVISION WITH QUALITY GUIDELINES, ALLOWING ORGANIZATIONS TO IMPROVE CLIENT SATISFACTION